Sini Mäkelä / Creating on the intersection of design, culture, and technology.

design & paper identity, web design, and brand strategy

design & paper platform celebrates all topics connected to design and paper. design & paper was launched in 2012 as an initiative from the Europapier Group. Besides being the #1 paper merchant in Central Eastern Europe and Russia, Europapier is firstly committed to giving you the very best support in order to bring your project to life. 

the visual identity of the brand was build using strong, bold typography and a minimalistic color palette, allowing the content to shine on center stage.  the web design follows this idea while focusing on large images and magazine editorial-style layout on articles. the various categories are divided into colors enhancing the user experience.

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